Marketing & Communications Manager
Having joined the SFA in July 2023, Katy has brought an extensive marketing and communications background with experience in campaign coordination, project management and brand engagement across both B2C and B2B channels. Most recently, she worked for a certified organic and ethical children’s clothing company. Taking over from Sarah Krueger, Katy will be responsible for all SFA’s communications, both internally and externally, ensuring SFA members and stakeholders are well informed and kept up to date with any changes to the SFA Cashmere Standard. She’ll be responsible for organising the SFA’s meetings and conferences and will be the point of contact for any media or press enquiries. Katy is looking forward to connecting with SFA members and collaborating to create inspiring and integrated communications.